Write As If You Have An Audience of Millions & Everything Changes
The only way to reach more people is to believe more in yourself
What if everything you said mattered and was heard and respected by millions of people?
What if, of those millions of people, some people even took what you said as utter truth and lived by your message? What if they then shared that with their friends and family who also followed your advice?
How would your writing change? And why?
Would you double and triple check for grammar and spelling mistakes and even run it through a program like Grammarly?
Would you even consider creating a structure whereby you write on one day, edit on another? Or even get someone else to edit for you?
Would you test run a few different punchy headlines to see which one gets the best response and then use that information to boost your blog?
The truth is, millions of people are at our fingertips, all of the time, with just one click.
In just one click, whatever has been written, blogged, put on video, or recorded as audio, can go viral overnight. It’s still rare, but it’s possible.
However, it rarely happens by chance. Anything that goes viral is often for good reason (except for Justin Beiber songs — I’m still not sure how that happened..).
For millions of people to read and get value from anything worth their time, it’s often from someone who has taken great care in crafting their skillset to provide something of that worth.
Anyone who has done that has first and foremost thought themselves to be worthy of such worth, way before millions of people have followed what they have shared.
And if they believe they are worthy and their work represents this, then chances are they are proud of what they’ve done and have taken great care in creating the piece of writing that showcases them in their best light.
All of this comes way before any success is known. Success is simply the by-product of feeling worthy enough to be seen and heard and helping others with the message we carry whilst enjoying the creative process.
So, what I’ve realized is that we can go about it the other way around, especially if you’re an aspiring writer with 0 followers.
Don’t worry about the 0. Focus on writing the best piece of writing you can that helps others. Soon enough, I promise you, that 0 starts to change.
I read every blog I could gobble up trying to find the mysterious keys that unlock success. I read so much that I forgot to write. I was following other people’s advice and not creating my own. I was writing the way other writers wrote without learning how to write myself. Basically, I wasn’t original, and there are enough people like that in the world, let alone blogs on the internet.
That’s when I had a wake-up call. I stopped worrying about making money online. I stopped worrying about using the right keywords, I even stopped worrying about grammar and spelling too. I just wrote.
I wrote about my anxiety, my fears, and frustrations, and weirdly, people enjoyed it.
That’s when I discovered that I can never plan for what is enjoyed or what will reach more people, I can only write what I want to write with as much authenticity as I can, have a quiet space to think, some coffee on the go and an openness to admit that I have no idea as to what I’m doing.
One of my teachers used to say to me ‘fake it until you make it’, which I used to hate, and still do if I’m honest. But if I get over how these six words are put together, I see that I don’t hate each individual word (that would be weird), what I hate is the feeling of not being good at what I really want to be good at.
That’s when I turned it around on its head, and instead of thinking that I was a ‘fake’ I started to genuinely believe that what I was writing was reaching millions of people. As soon I had this realization, it kicked my arse as I knew my writing was not good enough to be read, enjoyed, and scrutinized by so many people.
That’s when I decided to take more time, more care, and write with more passion than I ever did before. Instead of reading blogs from people who had succeeded and judging my own shortfalls, I began studying their advice and started to implement it.
So, after 18 months of ‘writing’, you could say that I actually started to write.
Fake It Until You Make It
Pretend that millions of people are going to be exposed to what you’ve just shared as soon as you press the publish button. Pretend that millions of people will respond, comment, and share your material. Pretend that the little clap symbol down at the bottom of your post will have any number imaginable next to it as you gain accolades from all the millions of people who have just loved your newest piece of writing.
If this were to happen — how would you feel?
Can you feel the way that feels even before it’s happened? If you can, that’s where the whole universe starts to feel like it’s picking up all the right pieces and placing them perfectly in front of you to make it come true.
So, take care in crafting your skill, research whatever it might be that backs up your words, pause before pressing the publish button to re-read, edit (again), find a great image on Unsplash or any of the other free photo-sharing websites out there these days, and then research which platform(s) would be most fitting to showcase your work.
Then let the world decide if they’re ready to hear your message. Keep on writing, sharing, and being creative.
The whole world is only one click away.